Why you should hire me

I’m a psychology graduate with a keen interest in people and what motivates them. I could be considered an odd mix of traits; I enjoy being creative and coming up with new ideas, yet like to do so building on facts and science. I’m never the loudest person in the room, but love talking to people and am confident in my own abilities. I am easy going and flexible, but when it comes to something I feel passionately about, I can be incredibly determined. I also love baking, which has resulted in a more recent boom in my exercise regime.

So why hire me…

Passionate and Hardworking:

I will work very hard to see results that I am proud of; achieving a first class honours degree and having been known to stay up until 2am decorating cakes to make sure they’re perfect (not sure if I should be proud of this). I am passionate and enthusiastic and anything I do I will do to the best of my ability.

Analytical and creative:

I am both analytical and creative, and think a combination of these two skills is beneficial to a career with IPG Mediabrands. I have strong analytical skills developed through my degree, but in addition to this, I enjoy being creative, having recently set up a blog to market my baking creations. A combination of these skills I believe lends well to a career with IPG Mediabrands.

Team player:

I very much enjoy working and communicating with other people, and value the importance of working with others, considering myself to be a team player. People have been the focus of much of my work experience and voluntary work to date, and I feel this experience has given me the ability to form and build relationships both within the company and with clients.

Challenge:

I like a challenge and the opportunity to stretch myself, both academically and outside of work, having taken part in voluntary work both at home and abroad. I would consider myself to be ambitious and self-motivated, working whole-heartedly at everything I do.

Genuine:

I’m a genuine and values driven individual with a conscience the size of China so will always do what I believe to be right. 

Why do I want to work for IPG Mediabrands?

Reputation:

IPG Mediabrands particularly appeals to me, as I believe it would be an exciting place to work, due to the prestigious reputation it has built. The ability of the organisation to continue to be a leader in it’s field impresses me, consistently being at the forefront of new innovative ideas. As a new graduate, I believe this makes IPG Mediabrands an exciting company to be a part of, and would value the opportunity to part of an organisation that is always moving forward.

Global:

Another aspect of IPG Mediabrands that interests me is the impressive range of companies, with the opportunity to work with global brands and investigate global trends. I think it is particularly interesting to look at how different brands are met in different countries, an area which is of particular importance at the moment, with the rising use of social media. 

The Scheme:

As a new graduate I have been especially drawn to IPG Mediabrands as I feel the scheme offers a fantastic opportunity for those starting their career. The rotation aspect of the scheme is of particular interest, as I believe it to be an excellent chance to gain experience of different aspects of the organisation, and obtain a greater understanding of all the contributing companies. In addition to the extensive training offered by the company, I feel the scheme will offer lots of opportunity to learn and progress, and so really develop a career.

Values: 

Furthermore, I appreciate the values of IPG Mediabrands and believe the balance between encouraging the individual whilst retaining the importance of working together will allow new graduates to feel welcomed and a valued part of the team. 

What excites me most about the current media landscape

What excites me most about the current media landscape is the evolution of all media platforms in their adaptation to people. All media platforms are coming together to make life more suited to the consumer. Increasingly it is becoming the case that an individual does not sit down to watch network TV, but would rather go online for personalised viewing. Further to this, online TV is often now giving viewers a choice of adverts, more suited to them. Facebook, YouTube and Twitter are personalised. Advertising is becoming more and more targeted with the progression of location advertising. People are spending more time on specific apps rather than having to browse. How media can continue in its quest for consumer attention and personalisation in an increasingly demanding market is an interesting prospect to look forward to. 

Thank you very much for taking the time to read my application. I look forward to hearing from you.